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Made to Measure · Dubai

Your Personal Visual Identity, Tailored

We study your proportions, personality and lifestyle before shaping the garment around you.

Blue-grey herringbone made-to-measure blazer with navy tie and burgundy pocket square
Made to Measure
Luxury Suits
Shirts
Trousers
Personal Visual Identity

We study your proportions, lifestylebefore shaping the garments.

◆Designed around the individual
Each piece is shaped with careful consideration of:
Personality &LifestyleProfessional EnvironmentPhysical ProportionsDesired PresenceLong-term wardrobe goals
Made to Measure Wardrobe

Choose Your Garment

Every selection begins with vision,proportion,and personalized fit.
Explore our new,updated seasonal collections below.

Brown double-breasted blazer
01

Blazers

A sculpted jacket for presence,balance and architectural shoulders.

Navy pinstripe double-breasted suit
02

Suits

Full made-to-measure tailoring shaped around posture and purpose.

White dress shirt with French cuffs
03

Shirts

Precise collars,cuffs and proportions for daily refinement.

Navy tailored trousers
04

Trousers

Clean lines,comfortable movement and measured elegance.

The Details Matter

Details that change the way a garment speaks.

At NOUBI,every decision is chosen with intention:the collar that frames your face,the fit that follows your body,the cuffs that finish the gesture,and the fabric that sets the first impression.

01
CollarsThe collar is the architecture of the face. Spread,point length,band height and tie space are selected to support your features,profession and presence.
NOUBI collar design guide
02
FitFit is not tightness. It is balance:shoulder,chest,waist,posture and movement refined so the garment feels natural and looks quietly powerful.
NOUBI fit and silhouette
03
CuffsThe cuff completes the sleeve and refines the gesture. Button,French,rounded,angled or convertible details are chosen around use and elegance.
NOUBI cuff options
04
FabricFabric carries the first impression before the cut is even seen. Texture,weight,drape and climate comfort guide every recommendation.
NOUBI fabric texture
Built Around Your Body

Your body is the pattern. Your movement is the guide.

We do not force you into standard sizes. We record your measurements,posture and proportion so the garment follows you naturally.

ChestWaistShoulderSleevePosture
Atelier Noubi bespoke suit fitting

Fabric Intelligence

From business poplin to refined suiting cloth,the fabric defines how the garment feels and performs.

Italian cotton shirting fabric
01

Italian Cotton

SHIRTING

Classic cotton twill shirting fabric
02

Classic Twill

BUSINESS

Natural linen blend fabric
03

Linen Blend

SUMMER

Soft wool suiting fabric swatches
04

Soft Wool

SUITING

Cotton cashmere fabric swatches
05

Cotton Cashmere

CASUAL

Atelier Craft

Measured carefully. Cut precisely. Finished with restraint.

From the first consultation to the final press,every stage is handled with a focus on fit,proportion,fabric behaviour and understated elegance.

48hResponse
25+Fit Points
100%Personalized
Atelier Noubi made-to-measure suit on mannequin
HOW WE WORK

The Making
of Presence

Every exceptional garment begins long before the first stitch.
It begins by understanding the individual.

01

Consultation

Understanding who you are before deciding what you wear.

02

Style Direction

Defining the visual identity you want the world to remember.

03

Fabric Selection

Selecting materials that reflect both purpose and personality.

04

Measurements

Capturing the proportions that make every garment uniquely yours.

05

Design Details

Refining every collar,cuff,lapel and finishing detail with intention.

06

Craftsmanship

Every garment is cut,assembled and finished with quiet precision.

07

Fitting

Adjusting balance,comfort and silhouette until perfection feels effortless.

08

Delivery

Presented ready to become part of your personal identity.

World-Class Fabric Houses

Fashion begins with fabric. Style begins with the right one.

The cloth determines how a garment moves,feels,ages,and ultimately how it presents you to the world. We partner with distinguished fabric houses whose materials are celebrated for their beauty,performance,and timeless sophistication.

01
Monti logo

Monti

Refined Italian shirting

Shirting
02
Dormeuil logo

Dormeuil

French fabric house

Suiting
03
Canclini logo

Canclini

Italian shirting mill

Shirting
04
David &John Anderson logo

David &John Anderson

Luxury fine shirtings

Shirting
05
Holland &Sherry logo

Holland &Sherry

Savile Row heritage

Suiting
06
Albini logo

Albini

Italian cotton excellence

Shirting
07
Thomas Mason logo

Thomas Mason

Premium shirting cotton

Shirting
08
Scabal logo

Scabal

Belgian luxury cloth

Suiting
09
Ermenegildo Zegna logo

Zegna

Refined Italian performance

Suiting
10
Loro Piana logo

Loro Piana

Soft Italian luxury cloth

Suiting
Wardrobe Programs

Build a wardrobe that grows with your ambition.

A wardrobe should not grow by chance. It should grow with purpose.

01

Foundation

A refined starting point for essential pieces that create immediate clarity in your wardrobe.

  • Essential garment direction
  • Shirt,trouser or suit planning
  • First private consultation
Recommended
02

Evolution

A balanced wardrobe program for men who need consistency across business,travel and daily presence.

  • Coordinated shirts,suits and trousers
  • Proportion and silhouette guidance
  • Seasonal refinement plan
  • Styling direction for key occasions
03

Signature

A complete personal visual identity shaped with private styling support and long-term wardrobe strategy.

  • Annual wardrobe direction
  • Priority appointment planning
  • Complete image consultation
More than tailors

We become
your stylist
from the first
conversation.

01
We study, not just measure.

Most tailors take measurements. NOUBI studies posture, proportions, profession, lifestyle and personal image — before anything is cut.

02
Silhouette designed around you.

The collar, fabric, and finishing are chosen to reflect the man wearing it — not a standard pattern adjusted to fit.

03
Every garment begins with a conversation.

Understanding the man comes first. The garment is the answer to what we learn — not the starting point.

About Atelier Noubi
A house built on restraint.
Atelier Noubi is a made-to-measure atelier. We take on a limited number of clients each season. Not to be exclusive — to be thorough.
The Atelier
Where every detail is earned.
Founded on the belief that a garment should outlast its occasion,Atelier Noubi operates with a strict limit on engagements per season. This is not a policy — it is a discipline. When fewer garments are made,each one receives the attention it deserves.
Philosophy
Less is the point.
We do not make garments for every occasion. We make the garment for the occasion that matters. Our clients understand that what they wear is a form of communication — and they choose it with the same care they give to what they say.
Process
From first measurement to final press.
Every engagement begins with a consultation. We discuss fabric,construction,and purpose before a single measurement is taken. The fitting process typically spans two to three appointments. We respond within 48 hours. We do not rush.
Fabric Portfolio
Fabric providers for suits and shirts.
We separate suiting cloth from shirting cloth so each garment starts with the right mill,handle,weight and performance.
Atelier Noubi Fabric Portfolio

Fabrics from the world's finest mills.

For every client,fabric is selected with the same discipline as the cut:how it moves,how it breathes,how it frames the body,and how it communicates presence before a word is spoken.

Suiting Fabrics

For jackets,trousers and full suits
Loro Piana
Loro Piana
Italian luxury excellence
Ermenegildo Zegna
Ermenegildo Zegna
Italian heritage since 1910
Scabal
Scabal
Belgian luxury cloth
Holland &Sherry
Holland &Sherry
Savile Row heritage
Dormeuil
Dormeuil
French luxury fabrics

Shirting Fabrics

For bespoke and made-to-measure shirts
Thomas Mason
Thomas Mason
Premium English shirting
Albini
Albini
Italian cotton excellence
David &John Anderson
David &John Anderson
Luxury fine shirtings
Canclini
Canclini
Italian contemporary fabrics
Monti
Monti
Refined Italian shirting
Selection Note
Swatches available on request.
Physical swatches can be prepared for confirmed clients. During the consultation,Atelier Noubi recommends the right cloth according to climate,profession,occasion,body shape and desired presence.
Made to measure

Shirts

Every detail is chosen with purpose.
Crafted to fit you. Designed to define you.

Client Information
Order details
Collar Styles
Choose the collar that frames your face and defines the shirt character.
Select one collar style
Selected collar: Cutaway
Cuff Style
20 cuff styles — clean reference layout · select one
1 Button Round1 Button Round
1 Button Square1 Button Square
1 Button Angle1 Button Angle
1 Button Adjusted1 Button Adjusted
2 Button Round2 Button Round
2 Button Square2 Button Square
2 Button Angle2 Button Angle
TabTab
French SquareFrench Square
French RoundFrench Round
French AngleFrench Angle
French NotchFrench Notch
Convertible RoundConvertible Round
Convertible SquareConvertible Square
Convertible AngleConvertible Angle
3 Link Tab3 Link Tab
NapolitanoNapolitano
French Square w/ CufflinkFrench Square w/ Cufflink
French Round w/ CufflinkFrench Round w/ Cufflink
French Angle w/ CufflinkFrench Angle w/ Cufflink
Selected: 1 Button Round
Style Details
Front & back shirt construction — original uploaded artwork · selectable
Front StyleChoose one front construction
Back StyleChoose one back construction
Back — Extra Details
Original Back Anatomy Reference
Original anatomy of a shirt back reference
Body
Body shape and posture options
Posture
NormalNormal
Chest OutFlat / Chest Out
HunchedHunched
Body Profile
ChestChest
StomachStomach
Waist / Back LengthWaist / Back Length
Measurements
Enter measurements and use the guide below
cm
Around lower neck, finger between tape
cm
Seam to seam, best fitted shirt
cm
Shoulder seam to base of thumb
cm
Center of arm, relaxed
cm
Around wristbone
cm
Fullest part — do not puff up
cm
Fullest part — relax
cm
cm
cm
Neck base to rear-end
cm
Measurement Guide
Shoulders - Normal
Shoulders — Normal
Shoulder reference / posture for measurement.
Shoulders - Square
Shoulders — Square
Shoulder reference / posture for measurement.
Shoulders - Sloping
Shoulders — Sloping
Shoulder reference / posture for measurement.
Chest - Normal
Chest — Normal
Chest fit and measurement reference.
Chest - Muscular
Chest — Muscular
Chest fit and measurement reference.
Chest - Husky
Chest — Husky
Chest fit and measurement reference.
Stomach - Normal
Stomach — Normal
Stomach / waist measurement reference.
Stomach - Flat
Stomach — Flat
Stomach / waist measurement reference.
Stomach - Rounded
Stomach — Rounded
Stomach / waist measurement reference.
Collar / Neck
Collar / Neck
Around lower neck, one finger between tape and neck.
Shoulder
Shoulder
Seam to seam, wearing your best fitted shirt.
Sleeve Length
Sleeve Length
Shoulder seam to base of thumb. Arm straight.
Biceps
Biceps
Center of arm, muscles relaxed.
Wrist
Wrist
Around your wristbone.
Monogram
Optional — max 8 characters
Client Photos
Upload up to 4 reference photos
Front
Side
Back
Maximum 4 photos. Recommended: front, side, back and fit reference.
Special Requirements
Notes for our tailor
All measurements in cm unless toggled to inches.
Made-to-measure suit in fitting stage
Atelier Noubi Made to Measure
Made to Measure Suits
Choose every visible tailoring detail through the same refined experience as the shirt page.
Client Information
Order details
Suit Measurement Details
Jacket and trouser measurements
Jacket Measurements
cm
cm
cm
cm
cm
cm
cm
cm
cm
cm
cm
cm
Trouser Measurements
cm
cm
cm
cm
cm
cm
cm
cm
cm
cm

Suit Details

Style Gallery

Select Options

Jacket Style

Lapels

Lapel Width

Construction

Vents

Pockets

Sleeve Buttons

Trimming &Buttons

Lining

Trousers

Trouser Finishing Details

Hems

Individual trouser finishing options

Back Pockets

Individual pocket finishing options

Jacket Measurement Guide

Trouser Measurement Guide

Final Looks

Selected None
Client Photos
Upload up to 4 reference photos
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Atelier Noubi Portfolio
Our Works
A quiet gallery of garments, fittings and tailoring details shaped around personal presence.
Gallery
Selected Atelier Work
A visual record of proportion, cloth, silhouette and hand-finished refinement.
Light blue and pink made-to-measure shirts
Shirting Direction
Blue suit in tailoring fitting stage
Suit Fitting
Made-to-measure wardrobe program garments
Wardrobe Foundation

AI Body Scan

A quick, camera-based estimate of your measurements. Stand facing the camera in fitted clothing, arms slightly away from your body. This gives a starting point — your tailor will always confirm exact measurements at fitting.

Stand back so your full body is visible, facing the camera. Hold still, then capture.

Requesting camera access…

Analyzing pose and proportions…

Loading model…

Estimated measurements (cm). Review and apply — you can edit any value afterward in the form.

These are AI-estimated approximations from a single photo and calibration height — not precision measurements. Atelier Noubi will confirm exact specifications with you before cutting.

Your Build